← Back to Campaign Hub

Image Prompts

Design specs for all carousels, headers, and stories

Montefiore Urology — Image Generation Prompts

For use with Midjourney, DALL-E 3, Canva AI, or a human designer

Brand Specs (Apply to ALL Images)

  • Primary Blue: #003da5
  • Dark Background: #1a1a2e
  • Warm White/Cream: #f5f5f0
  • Accent Teal: #0d9488
  • Font: Inter (or similar clean sans-serif — Helvetica, Proxima Nova)
  • Style: Minimal, premium, medical-academic. Think Stripe/Linear quality. No clutter. No gradients except the top accent bar.
  • Every slide has: A thin 8px gradient bar at the top (teal → blue), slide number in top-right corner (small, 25% opacity), and @urologydept + hashtag in bottom-left corner (small, 50% opacity)

WEEK 1 CAROUSEL: "5 Things to Know" (7 slides, 1080×1080)

Slide 1 — Title

Create a 1080×1080 Instagram carousel slide. 
Background: solid Montefiore blue (#003da5).
Thin 8px gradient bar across the very top: teal (#0d9488) fading to blue (#003da5).
Small text top-left: "MONTEFIORE EINSTEIN UROLOGY"  uppercase, 22px, letter-spacing 2px, 60% opacity white.
Large bold title centered: "5 Things to Know About Montefiore Urology"  56px, Inter Bold, white, two lines.
Below title: "Interview Season 2026-2027"  32px, 60% opacity white.
Bottom-left: "@urologydept" (24px, 50% opacity) and "#UroMatch" (22px, teal, 80% opacity).
Top-right corner: "1/7"  18px, 25% opacity white.
Clean, minimal, premium medical brand aesthetic.

Slide 2 — Three Hospitals

Create a 1080×1080 Instagram carousel slide.
Background: warm cream (#f5f5f0). Text color: dark charcoal (#1a1a2e).
Thin 8px gradient bar at top: teal to blue.
Small rounded badge top-left: "01"  teal background (#0d9488), white text, 20px bold, pill-shaped.
Title: "Three Hospitals. One Program."  44px, Inter ExtraBold, dark charcoal, two lines.
Body text: "Moses. Weiler. Wakefield." then blank line then "High-volume surgical exposure across the Bronx. You'll train everywhere — and be ready for anything."  32px, 85% opacity.
Bottom-left: "@urologydept" and "#UroMatch" in teal.
Top-right: "2/7" at 25% opacity.
Minimal, clean, lots of white space.

Slide 3 — You Operate Early

Create a 1080×1080 Instagram carousel slide.
Background: dark charcoal (#1a1a2e). Text color: white.
Thin 8px gradient bar at top: teal to blue.
Rounded badge: "02"  teal background, white text, pill-shaped.
Title: "You Operate Early"  44px, Inter ExtraBold, white.
Body: "Progressive autonomy means you're not watching — you're doing." blank line "By PGY-2, our residents log cases most programs save for chief year."  32px, 85% opacity white.
Bottom-left: "@urologydept" (50% opacity) and "#UroMatch" (teal).
Top-right: "3/7" at 25% opacity.
Premium dark mode aesthetic.

Slide 4 — The Mentorship Is Real

Create a 1080×1080 Instagram carousel slide.
Background: warm cream (#f5f5f0). Text: dark charcoal (#1a1a2e).
Thin 8px gradient bar at top: teal to blue.
Rounded badge: "03"  teal, white text, pill-shaped.
Title: "The Mentorship Is Real"  44px, Inter ExtraBold.
Body: "Not a buzzword." blank line "Dr. Small just won Teacher of the Year 2026." blank line "Our faculty stay after rounds until everyone gets it."  32px, 85% opacity.
Bottom-left: "@urologydept" and "#UroMatch" teal.
Top-right: "4/7" at 25% opacity.

Slide 5 — We Actually Like Each Other

Create a 1080×1080 Instagram carousel slide.
Background: Montefiore blue (#003da5). Text: white.
Thin 8px gradient bar at top: teal to blue.
Rounded badge: "04"  teal, white text.
Title: "We Actually Like Each Other"  44px, Inter ExtraBold, white.
Body: "Retreats. Climbing gyms. Coffee runs between cases." blank line "This is what resident wellness actually looks like — not a slogan."  32px, 85% opacity.
Bottom-left: "@urologydept" and "#UroMatch" teal.
Top-right: "5/7" at 25% opacity.

Slide 6 — The Outcomes Speak

Create a 1080×1080 Instagram carousel slide.
Background: dark charcoal (#1a1a2e). Text: white.
Thin 8px gradient bar at top: teal to blue.
Rounded badge: "05"  teal, white text.
Title: "The Outcomes Speak"  44px, Inter ExtraBold, white.
Body: "Top fellowships. National leadership. 100+ graduates." blank line "Graduates who go everywhere — and come back to teach."  32px, 85% opacity.
Bottom-left: "@urologydept" and "#UroMatch" teal.
Top-right: "6/7" at 25% opacity.

Slide 7 — CTA

Create a 1080×1080 Instagram carousel slide.
Background: minimalist premium dark slate background (#2a2a3e) with subtle Montefiore blue (#0d9488) gradient at edges, centered white space for call-to-action, modern editorial layout, no text, 8k.
Thin 8px gradient bar at top: teal to blue.
Title: "Ready for more?"  56px, Inter ExtraBold, white.
Body: "Follow @urologydept for 24 weeks of this." blank line "Faculty clips. Resident perspectives. Real answers."  32px, 85% opacity.
Bottom-left: "@urologydept" (60% opacity white) and "#UroMatch #MontefioreUrology" (white, 70% opacity).
Top-right: "7/7" at 25% opacity.

WEEK 2 CAROUSEL: "The People You'll Train With" (6 slides, 1080×1080)

Slide 1 — Title

Create a 1080×1080 Instagram carousel slide.
Background: Montefiore blue (#003da5). Text: white.
Thin 8px gradient bar at top: teal to blue.
Eyebrow text: "FACULTY SPOTLIGHT"  22px, uppercase, 2px letter-spacing, 60% opacity.
Title: "The People You'll Train With"  56px, Inter ExtraBold, white, two lines.
Body: "Meet the faculty who make Montefiore different."  32px, 70% opacity.
Bottom-left: "@urologydept" and "#UroMatch".
Top-right: "1/6" at 25% opacity.

Slide 2 — Dr. Schoenberg

Create a 1080×1080 Instagram carousel slide.
Background: dark charcoal (#1a1a2e). Text: white.
Thin 8px gradient bar at top: teal to blue.
Eyebrow: "CHAIRMAN"  22px, uppercase, 60% opacity.
Name: "Dr. Mark Schoenberg"  44px, Inter ExtraBold, white.
Quote block (with 4px teal left border, 28px padding-left): "Elite training built on genuine mentorship."  36px, italic, semibold.
Bullet points (with teal  markers):
 20+ years training urologists
 100+ graduates in top fellowships
 "The program belongs to the residents."
Bottom-left: "@urologydept" and "#UroMatch".
Top-right: "2/6" at 25% opacity.

Slide 3 — Dr. Kara Watts

Create a 1080×1080 Instagram carousel slide.
Background: warm cream (#f5f5f0). Text: dark charcoal.
Thin 8px gradient bar at top: teal to blue.
Eyebrow: "FEMALE PELVIC MEDICINE"  22px, uppercase, 60% opacity.
Name: "Dr. Kara Watts"  44px, Inter ExtraBold.
Quote (4px teal left border): "The people. The volume. The autonomy."  36px, italic.
Bullets (teal ):
 Director, Female Pelvic Medicine
 Trained residents here 10+ years
 Making complex cases finally make sense
Bottom-left: "@urologydept" and "#UroMatch".
Top-right: "3/6" at 25% opacity.

Slide 4 — Dr. Alexander Sankin

Create a 1080×1080 Instagram carousel slide.
Background: dark charcoal (#1a1a2e). Text: white.
Thin 8px gradient bar at top: teal to blue.
Eyebrow: "UROLOGIC ONCOLOGY"  22px, uppercase, 60% opacity.
Name: "Dr. Alexander Sankin"  44px, Inter ExtraBold, white.
Quote (4px teal left border): "You operate early. You're treated as a colleague."  36px, italic.
Bullets (teal ):
 500+ robotic cases annually
 Resident favorite for OR teaching
 Pushes residents to think, not just follow
Bottom-left: "@urologydept" and "#UroMatch".
Top-right: "4/6" at 25% opacity.

Slide 5 — Dr. Alexander Small (Teacher of the Year)

Create a 1080×1080 Instagram carousel slide.
Background: teal (#0d9488). Text: white.
Thin 8px gradient bar at top: blue to teal (reversed for contrast on teal).
Eyebrow: "TEACHER OF THE YEAR 2026"  22px, uppercase, 80% opacity white.
Name: "Dr. Alexander Small"  44px, Inter ExtraBold, white.
Quote (4px WHITE left border): "Demanding but never demeaning."  36px, italic.
Bullets (white ):
 Stanley Boczko Teacher of the Year
 General urology & endourology
 Stays after rounds until everyone gets it
Bottom-left: "@urologydept" (60% opacity) and "#UroMatch #MedEd" (white, 70% opacity).
Top-right: "5/6" at 25% opacity.
This slide should feel celebratory  the teal background makes it pop from the series.

Slide 6 — CTA

Create a 1080×1080 Instagram carousel slide.
Background: Montefiore blue (#003da5). Text: white.
Thin 8px gradient bar at top: teal to blue.
Title: "This is just the beginning."  40px, Inter ExtraBold.
Body: "Next week: 5 more faculty. 5 more perspectives." blank line "Follow @urologydept for the full series."  32px, 80% opacity.
Bottom-left: "@urologydept" and "#UroMatch #MontefioreUrology".
Top-right: "6/6" at 25% opacity.

WEEK 4 CAROUSEL: "Resident Life" (6 slides, 1080×1080)

Slide 1 — Title

Create a 1080×1080 Instagram carousel slide.
Background: Montefiore blue (#003da5). Text: white.
Thin 8px gradient bar at top: teal to blue.
Eyebrow: "RESIDENT LIFE"  22px, uppercase, 60% opacity.
Title: "This Is Resident Life"  56px, Inter ExtraBold, two lines.
Body: "Not rehearsed. Not filtered. Real."  32px, 70% opacity.
Bottom-left: "@urologydept" and "#UroMatch".
Top-right: "1/6" at 25% opacity.

Slide 2 — We Climb Together

Create a 1080×1080 Instagram carousel slide.
Background: dark charcoal (#1a1a2e). Text: white.
Thin 8px gradient bar at top: teal to blue.
Title: "We Climb Together"  44px, Inter ExtraBold.
Body: "Annual resident retreat. No agenda. No lectures." blank line "Just team bonding on the wall — and off it."  32px, 85% opacity.
Bottom-left: "@urologydept" and "#ResidentLife".
Top-right: "2/6" at 25% opacity.

Slide 3 — We Celebrate Together

Create a 1080×1080 Instagram carousel slide.
Background: warm cream (#f5f5f0). Text: dark charcoal.
Thin 8px gradient bar at top: teal to blue.
Title: "We Celebrate Together"  44px, Inter ExtraBold.
Body: "Graduation dinner. The whole department." blank line "Faculty, residents, staff — one room, one team."  32px, 85% opacity.
Bottom-left: "@urologydept" and "#UroMatch".
Top-right: "3/6" at 25% opacity.

Slide 4 — We Show Up For Each Other

Create a 1080×1080 Instagram carousel slide.
Background: dark charcoal (#1a1a2e). Text: white.
Thin 8px gradient bar at top: teal to blue.
Title: "We Show Up For Each Other"  44px, Inter ExtraBold.
Body: "Coffee runs between cases. Weekend hangs." blank line "The stuff that makes a residency program feel like home."  32px, 85% opacity.
Bottom-left: "@urologydept" and "#ResidentLife".
Top-right: "4/6" at 25% opacity.

Slide 5 — We Challenge Each Other

Create a 1080×1080 Instagram carousel slide.
Background: teal (#0d9488). Text: white.
Thin 8px gradient bar at top: blue to teal.
Title: "We Challenge Each Other"  44px, Inter ExtraBold.
Body: "Not just in the OR. Obstacle courses. Friendly competition." blank line "Pushing limits — together."  32px, 90% opacity.
Bottom-left: "@urologydept" (60% opacity) and "#UroMatch" (white, 70% opacity).
Top-right: "5/6" at 25% opacity.

Slide 6 — CTA

Create a 1080×1080 Instagram carousel slide.
Background: Montefiore blue (#003da5). Text: white.
Thin 8px gradient bar at top: teal to blue.
Title: "This is Montefiore."  56px, Inter ExtraBold.
Body: "Follow @urologydept for daily resident content all week."  32px, 80% opacity.
Bottom-left: "@urologydept" and "#UroMatch #MontefioreUrology".
Top-right: "6/6" at 25% opacity.

WEEK 4 CAROUSEL: "Questions You're Afraid to Ask" (6 slides, 1080×1080)

Slide 1 — Title

Create a 1080×1080 Instagram carousel slide.
Background: dark charcoal (#1a1a2e). Text: white.
Thin 8px gradient bar at top: teal to blue.
Eyebrow: "RESIDENT Q&A"  22px, uppercase, 60% opacity.
Title: "Questions You're Afraid to Ask"  56px, Inter ExtraBold, two lines.
Body: "Answered by the people who live it."  32px, 60% opacity.
Bottom-left: "@urologydept" and "#UroMatch".
Top-right: "1/6" at 25% opacity.

Slide 2 — Hours Question

Create a 1080×1080 Instagram carousel slide.
Background: warm cream (#f5f5f0). Text: dark charcoal.
Thin 8px gradient bar at top: teal to blue.
Question (teal, bold, 34px): "How many hours do you actually work?"
Attribution (24px, 45% opacity): "— Dr. Farzaan Kassam, PGY-3"
Answer (30px, 90% opacity): "It's surgical residency. It's demanding. But it's also structured — night float, resident-designed call schedule, attendings who check in. Not easy. Not breaking us either."
Bottom-left: "@urologydept" and "#ResidentQandA".
Top-right: "2/6" at 25% opacity.

Slide 3 — Life Outside Question

Create a 1080×1080 Instagram carousel slide.
Background: Montefiore blue (#003da5). Text: white.
Thin 8px gradient bar at top: teal to blue.
Question (white, bold, 34px): "Do you have a life outside the hospital?"
Attribution (24px, 50% opacity): "— Dr. Justin Loloi, PGY-4"
Answer (30px, 90% opacity): "Yes. Look at the photos. We climb. We travel. We celebrate birthdays and babies and graduations. You have to be intentional — but the program makes space."
Bottom-left: "@urologydept" and "#ResidentQandA".
Top-right: "3/6" at 25% opacity.

Slide 4 — Hardest Part Question

Create a 1080×1080 Instagram carousel slide.
Background: warm cream (#f5f5f0). Text: dark charcoal.
Thin 8px gradient bar at top: teal to blue.
Question (teal, bold, 34px): "What's the hardest part?"
Attribution (24px, 45% opacity): "— Dr. Priya Dave, PGY-3"
Answer (30px, 90% opacity): "The volume can feel overwhelming at first. Three hospitals. High patient load. But by PGY-2, you realize that volume is why you're so competent. It becomes the best part."
Bottom-left: "@urologydept" and "#ResidentQandA".
Top-right: "4/6" at 25% opacity.

Slide 5 — Support Question

Create a 1080×1080 Instagram carousel slide.
Background: dark charcoal (#1a1a2e). Text: white.
Thin 8px gradient bar at top: teal to blue.
Question (teal, bold, 34px): "Do you feel supported?"
Attribution (24px, 50% opacity): "— Dr. Rutul Patel, PGY-5 (Chief)"
Answer (30px, 90% opacity): "100%. When I had a family emergency, my chief covered my shift before I even asked. That's not policy. That's culture."
Bottom-left: "@urologydept" and "#ResidentQandA".
Top-right: "5/6" at 25% opacity.

Slide 6 — CTA

Create a 1080×1080 Instagram carousel slide.
Background: teal (#0d9488). Text: white.
Thin 8px gradient bar at top: blue to teal.
Title: "What do YOU want to know?"  44px, Inter ExtraBold.
Body: "DM us or drop a comment." blank line "We'll answer everything. No filter."  32px, 90% opacity.
Bottom-left: "@urologydept" (60% opacity) and "#UroMatch #MontefioreUrology" (white, 70% opacity).
Top-right: "6/6" at 25% opacity.

CLINICAL EDUCATION CAROUSELS (NEW — from CE:FULL Report)

Clinical Carousel 1 — Slide 1: Title

Create a 1080x1080 Instagram carousel slide.
Background: solid Montefiore blue (#003da5).
Thin 8px gradient bar across the very top: teal (#0d9488) fading to blue (#003da5).
Eyebrow text: 'CLINICAL EDUCATION'  22px, uppercase, 2px letter-spacing, 60% opacity white.
Title: 'The Cases That Build Surgeons'  56px, Inter ExtraBold, white, two lines.
Body: 'Real cases. Real decisions. Real training at Montefiore.'  32px, 60% opacity white.
Bottom-left: '@urologydept' (24px, 50% opacity) and '#UroMatch #RoboticSurgery' (22px, teal, 80% opacity).
Top-right corner: '1/7'  18px, 25% opacity white.
Clean, minimal, premium medical brand aesthetic.

Clinical Carousel 1 — Slide 2: Case Presentation

Create a 1080x1080 Instagram carousel slide.
Background: warm cream (#f5f5f0). Text: dark charcoal (#1a1a2e).
Thin 8px gradient bar at top: teal to blue.
Eyebrow: 'CASE STUDY'  22px, uppercase, teal, bold.
Title: 'Incidental Renal Mass'  44px, Inter ExtraBold, dark charcoal.
Body: 'A 62-year-old patient presents with a 4.2cm incidental renal mass found on CT. Our team discusses options: partial vs. radical nephrectomy, robotic vs. open approach.'  32px, 85% opacity.
Bottom-left: '@urologydept' and '#SurgicalAnatomy'.
Top-right: '2/7' at 25% opacity.

Clinical Carousel 1 — Slide 3: Decision Matrix

Create a 1080x1080 Instagram carousel slide.
Background: dark charcoal (#1a1a2e). Text: white.
Thin 8px gradient bar at top: teal to blue.
Eyebrow: 'DECISION MATRIX'  22px, uppercase, 60% opacity.
Title: 'Surgical Decision-Making'  44px, Inter ExtraBold, white.
Body: 'Factors considered: tumor size and location, patient comorbidities, renal function, prior surgical history.' blank line 'Our attendings walk through the reasoning step by step — with residents contributing at every stage.'  32px, 85% opacity.
Bottom-left: '@urologydept' and '#UroMatch'.
Top-right: '3/7' at 25% opacity.

Clinical Carousel 1 — Slide 4: Intraoperative

Create a 1080x1080 Instagram carousel slide.
Background: warm cream (#f5f5f0). Text: dark charcoal.
Thin 8px gradient bar at top: teal to blue.
Eyebrow: 'INTRAOPERATIVE'  22px, uppercase, teal, bold.
Title: 'Robotic Partial Nephrectomy'  44px, Inter ExtraBold.
Body: 'PGY-3 at the da Vinci console with attending over shoulder. Clamping time: 22 minutes. Warm ischemia: 18 minutes. Estimated blood loss: 75cc.'  32px, 85% opacity.
Bottom-left: '@urologydept' and '#RoboticSurgery'.
Top-right: '4/7' at 25% opacity.

Clinical Carousel 1 — Slide 5: Resident Learning

Create a 1080x1080 Instagram carousel slide.
Background: Montefiore blue (#003da5). Text: white.
Thin 8px gradient bar at top: teal to blue.
Eyebrow: 'RESIDENT LEARNING'  22px, uppercase, 60% opacity.
Title: 'Progress to Independence'  44px, Inter ExtraBold, white.
Body: 'PGY-2: First robotic case as primary surgeon. PGY-3: Case volume comparable to chief residents at other programs. PGY-5: Ready to operate independently — and board-ready.'  32px, 85% opacity.
Bottom-left: '@urologydept' and '#UroMatch'.
Top-right: '5/7' at 25% opacity.

Clinical Carousel 1 — Slide 6: Resolution

Create a 1080x1080 Instagram carousel slide.
Background: teal (#0d9488). Text: white.
Thin 8px gradient bar at top: blue to teal.
Eyebrow: 'OUTCOME'  22px, uppercase, 80% opacity.
Title: 'Patient Discharged on POD 2'  44px, Inter ExtraBold, white.
Body: 'Negative margins. Preserved renal function. Patient back to daily activities within 2 weeks.' blank line 'This is what surgical training at Montefiore looks like.'  32px, 90% opacity.
Bottom-left: '@urologydept' (60% opacity) and '#MontefioreUrology' (white, 70% opacity).
Top-right: '6/7' at 25% opacity.

Clinical Carousel 1 — Slide 7: CTA

Create a 1080x1080 Instagram carousel slide.
Background: dark charcoal (#1a1a2e). Text: white.
Thin 8px gradient bar at top: teal to blue.
Title: 'Want to see more cases?'  44px, Inter ExtraBold, white.
Body: 'Follow @urologydept — we showcase our residents' surgical training every week.' blank line 'Save this series for rank list season.' — 32px, 85% opacity.
Bottom-left: '@urologydept' and '#UroMatch #RoboticSurgery #SurgicalAnatomy'.
Top-right: '7/7' at 25% opacity.

STAT CARDS (for use with Stats Background Asset 12)

Key Montefiore Urology statistics to pair with the stats background:

'2,700+ cases per resident'
'98% board pass rate'
'85% fellowship match rate'
'1:3 faculty-to-resident ratio'
'3 hospitals — Moses, Weiler, Wakefield'
'100+ graduates in top fellowships'
'500+ robotic cases/year'
'24-week interview campaign'

X/TWITTER HEADERS (3 graphics, 1200×675)

Launch Header

Create a 1200×675 Twitter header graphic.
Background: Montefiore blue (#003da5).
Thin 8px gradient bar at top: teal (#0d9488) to blue.
Centered text: "Montefiore Einstein Urology" — 48px, Inter ExtraBold, white.
Below: "Interview Season 2026-2027" — 32px, 60% opacity white.
Minimal, premium, clean. No images. Just typography on blue.

Faculty Header

Create a 1200×675 Twitter header graphic.
Background: dark charcoal (#1a1a2e).
Thin 8px gradient bar at top: teal to blue.
Centered: "The Faculty You'll Train With"  48px, Inter ExtraBold, white.
Below: "Week 2-3 · @MontefioreUrology"  32px, 60% opacity.

Residents Header

Create a 1200×675 Twitter header graphic.
Background: teal (#0d9488).
Thin 8px gradient bar at top: blue to teal.
Centered: "The Residents' Perspective"  48px, Inter ExtraBold, white.
Below: "Week 4 · @urologydept"  32px, 60% opacity white.

INSTAGRAM STORY GRAPHICS (6 graphics, 1080×1920)

Story 1 — Week 1

Create a 1080×1920 Instagram Story graphic.
Background: Montefiore blue (#003da5).
Thin 12px gradient bar at top: teal to blue.
Centered vertically at ~40%: "What makes Montefiore different?" — 56px, Inter ExtraBold, white, two lines.
Below: "Our residents actually like each other." — 36px, 50% opacity white.
Bottom: "#UroMatch" — 30px, teal, bold.

Story 2 — Week 1

Create a 1080×1920 Instagram Story graphic.
Background: dark charcoal (#1a1a2e).
Thin 12px gradient bar at top: teal to blue.
Centered: "This team. This year." — 56px, Inter ExtraBold, white, two lines.
Below: "This is Montefiore." — 36px, 50% opacity white.
Bottom: "#MontefioreUrology" — 30px, teal, bold.

Story 3 — Week 2 Poll

Create a 1080×1920 Instagram Story graphic.
Background: warm cream (#f5f5f0). Text: dark charcoal.
Thin 12px gradient bar at top: teal to blue.
Centered: "Which clip was your favorite?"  56px, Inter ExtraBold, two lines.
Below: "Vote below 👇"  36px, 50% opacity.
Bottom: "#UroMatch"  30px, teal, bold.
Leave space at bottom 30% for Instagram poll stickers.

Story 4 — Week 3 Poll

Create a 1080×1920 Instagram Story graphic.
Background: Montefiore blue (#003da5). Text: white.
Thin 12px gradient bar at top: teal to blue.
Centered: "Who do you want to hear from next?"  56px, Inter ExtraBold, two lines.
Below: "Vote below 👇"  36px, 50% opacity.
Bottom: "#UroMatch"  30px, teal, bold.
Leave space at bottom 30% for poll stickers.

Story 5 — Week 4 Wrap

Create a 1080×1920 Instagram Story graphic.
Background: teal (#0d9488). Text: white.
Thin 12px gradient bar at top: blue to teal.
Centered: "Resident Takeover Week: Complete" — 56px, Inter ExtraBold, two lines.
Below: "Thank you to everyone who shared their day." — 36px, 70% opacity white.
Bottom: "#UroMatch #MontefioreUrology" — 30px, white, bold.

Story 6 — Week 4 Poll

Create a 1080×1920 Instagram Story graphic.
Background: dark charcoal (#1a1a2e). Text: white.
Thin 12px gradient bar at top: teal to blue.
Centered: "September preview: what do you want next?"  56px, Inter ExtraBold, two lines.
Below: "Vote below 👇"  36px, 50% opacity.
Bottom: "#ERAS2026"  30px, teal, bold.
Leave space at bottom 30% for poll stickers.

PHOTO OVERLAY TEMPLATE

For graduation + retreat photos (apply to all)

Create a photo overlay template for social media photos.
Dimensions: 1080×1080 (Instagram) and 1200×675 (Twitter).
The photo fills the entire frame.
Add a subtle dark gradient overlay at the bottom 25% of the image (from transparent to rgba(0,0,0,0.6)).
On the gradient overlay, place text:
- Left side: "@urologydept"  24px, white, 60% opacity
- Right side: "#UroMatch"  22px, teal (#0d9488), bold
Add a thin 8px gradient bar at the very top: teal (#0d9488) to blue (#003da5).
This creates a consistent branded frame around any photo.

BACKUP AI PROMPTS (for Real-Photo Assets)

These serve as fallbacks if real photos don't work in their final format. Use Monster Prompter 6-layer optimization when generating.

Backup for Asset 01 — Launch Thread Hero

Create a photorealistic 16:9 image of a modern academic hospital atrium at golden hour, warm sunlight streaming through floor-to-ceiling windows, a small group of surgeons in white coats walking together in natural conversation, Montefiore blue accent wall visible, photojournalistic style, shot on 35mm prime lens, natural warmth, no text, 8k.

Backup for Asset 02 — Schoenberg Thumbnail

Create a photorealistic portrait of a distinguished male urology chairman in his mid-60s, silver hair, wearing a white coat with academic lapel pins, standing in a sunlit wood-paneled office with medical bookshelves behind him, warm focused lighting on his face, kind but authoritative expression, shot on 85mm lens at f/2.8, shallow depth of field, documentary portrait style, 8k.

Backup for Asset 07 — Teacher of Year Award Photo

Create a photorealistic image of a urology faculty member in his late 40s receiving a teaching award in a modern hospital conference room, colleagues applauding in the background, warm event lighting, candid emotional moment, natural smiles, shot on 50mm lens, photojournalistic style, 8k.

Backup for Asset 08 — Climbing Gym

Create a warm candid lifestyle shot of surgical residents at an indoor climbing gym, colorful holds on the wall, chalk dust in the air, genuine laughter and team encouragement, diverse group in athletic wear, natural overhead gym lighting, documentary style, no text, 8k.

Backup for Asset 09 — Graduation Dinner

Create a warm celebratory image of a graduation dinner, silhouetted figures raising glasses in a toast, warm string lights twinkling in the background, golden hour outdoor terrace setting, genuine smiles and laughter, shot on 35mm lens, cinematic warmth, 8k.

Backup for Asset 11 — 15-Person Group Photo

Create a warm group portrait of 15 diverse medical professionals (surgeons, nurses, coordinators) gathered on the steps of a modern academic medical center, natural outdoor overcast lighting for even skin tones, everyone in white coats, genuine relaxed smiles, professional yet warm team photo, shot on 50mm lens at f/5.6, 8k.

TOTAL GRAPHICS NEEDED

Type Count Dimensions
Week 1 carousel 7 1080×1080
Week 2 carousel 6 1080×1080
Week 4 Resident Life carousel 6 1080×1080
Week 4 Q&A carousel 6 1080×1080
X Headers 3 1200×675
IG Stories 6 1080×1920
Photo overlay template 1 1080×1080 + 1200×675
Total 35

HOW TO USE THESE PROMPTS

Option A: Midjourney / DALL-E 3

Copy each prompt as-is. Add --ar 1:1 for carousels, --ar 16:9 for X headers, --ar 9:16 for stories (Midjourney only).

Option B: Canva

Create a custom size canvas (1080×1080). Use the text and color specs from each prompt to build manually. Canva has Inter font available.

Option C: Give to a Designer

Share this entire file. Every spec they need is here — colors, fonts, dimensions, text, layout.

Option D: Figma

Create a 1080×1080 frame. Set up component variants for each background color. Paste text from each prompt.


TIKTOK-OPTIMIZED CONTENT

TikTok Thumbnail Template

Create a vertical 9:16 composition with bold text overlay space, vibrant modern academic medical center aesthetic, clean background with Montefiore blue accent (#0d9488), designed for social media thumbnail, high energy, scroll-stopping composition, 8k, no text.